Vivegam First Look Poster
An explosive Action Poster and a rare feature in Tamil Movie Posters, Viveham First Look rockets high exploding the numerous adrenaline containers all at once.
When two fans of Action Films collaborate together, the glimpse of what they can achieve can be witnessed through the First Look of the Tamil Film Vivegam, released on the second day of February in the year 2017. Director Siva, who is busily shooting his latest movie with actor Ajith Kumar, through the first poster of Vivegam has indicated to the audience what to except in his under-production motion picture produced by the reputed banner Satya Jothi Films.
Set inside a war zone, heavily armed commandos from ground action force take position under hovering helicopter gunships that are flashing their laser beams directly on the 'Beast of Man
' standing in the middle of the battle zone (as well as positioned at the centre of the poster). The Giant
doesn't seen friendly and his attire - (naked torso over baggy army pants held with San Browne belt, making fists secured within hand warps) is a knockout before the fight. The poster enlarges the myth of "One-Man-Army
" by blowing up the size of its Prime Hero
. The soldiers positioning behind him and the combat helicopters circling above, engage themselves in different military activity over a bridge. Whether they are the chasers or the band of brothers is one among several mysteries Viveham First Look holds within.
Usually, in an Action Movie Poster, the Action Hero carries a weapon of his choice. Ajith Kumar is seen bare handed in Vivegam first look. The way he makes the fists is unique - the thumb touching the middle of the index finger. The red cloth wrapped inbetween his fingers is not inner gloves or quick wraps, which are used for padding. They are Hand Warps that help to stabilize against unwanted/unintended wrist movement, so all the bones in the hand are in the right spot to efficiently transfer the impact stress back to the forearm bones, which are more capable of absorbing it. In sports/gym, hand warps are used to secure the wrist, mainly while doing knuckle push-ups. They are in no way similar to the fingerless fashion gloves that serve as nothing but just as a decorative item. Here is a short video briefing about how to fold a hand wrap:
Four combat helicopters hover above the head of the Beast - two visible at the back, and the other two beyond the poster in the front. The visible ones resemble a Bell AH-1Z Viper, the flexible and multi-mission attack helicopters. The Bell AH-1Z Viper is a twin-engine attack helicopter based on the AH-1W SuperCobra. The AH-1Z features a four-blade, bearing less, composite main rotor system, uprated transmission, and a new target sighting system. Also known as Zulu Cobra, these combat helicopters are equipped with high-end flight control swashplate devices. The plate number "1612A
" is visible on one of the helicopter's nose. Ajith being an expert on aeronautics, the detail provided on the helicopter seen in the poster is a fine touch.
The contrast in the Viveham first look Poster is excellent. The colour palette chosen using cinematic colour choices sets the right mood. The colour scheme 'amber and teal' that is widely in use in this era of cinema called "Dark Age
" is well adapted into the poster. The orange and blue hue densities are spread over the first look producing a novel colour scheme. The needle shaped raindrops crossing with each other inside every grid collectively build up a contrasting environment around the poster. The grey and black are churned together in several specific areas inside the poster (notably the one under the LHS heli), dividing the poster into realms.
Apart from the colour scheme, the lighting effect brought into the picture is attractive. Two light sources - One, from the headlights of truck positioned behind the Giant. Two, in the front to the right of the standing furious Beast from an invisible helicopter. Both the light sources are hidden and only the lighting is projected over the blanket of grey. They jointly create a mysterious atmosphere (in action based films, it is called as Thrills). The background light highlights a dawn, shading the part of the sky above it bright. As the sun shoots up, Ajith Kumar rises, growing himself to the touch the sky. The body dissolves into darkness, his feet are masked, depicting how much the character is stable & rooted.
The contrast on Ajith's face plays with the sharp features - notably the pointed nose bridge an radiating eyes. The brightness from the invisible helicopter projects the two watching eyes differently - the brighter-side eye warns sharply, the darker-side one menaces coldly. They both look straight at the viewer establishing a thick communication. They are then aligned with the shadowy lines making the physical appearence match with the facial expression. On top of all, the 'Thala' is decorates with silver lines, like a crown, matching the droplets falling all over the poster - the effect forayed is brilliant. Special mention to the tiny streams flowing down the torso bringing the glossy effect as they slide down the toned body. The skin color palette enhances the charging pose.
There are also few personal conversations imbedded in the poster. The aiming helicopters positioned at the rear and in the front indicate to "Known Enemy, Unknown Enemy and A Back Stabber". And yet again, the 'B-U' is back!
Standing taller, Ajith is getting himself graduated as a complete actor from film to film. Starting off from "All I know is I know nothing
", Ajith is building up his own system. His communication with fans through films is reaching to higher levels where he is continuously embedding a sort of chronological order beginning with title of his films itself - You saw my Veeram, now witness my Vivegam
. He has started to hold on to a unique charm for himself, which can be directly associated with the style factor usually referred with Rajini, or the abundant charisma of MGR, or the immense obedience of Sivaji. His broad shoulders (ref. Billa II Poster) emit confidence and provide an illusionary strength to carry forward.
Ajith always considers critics seriously and in several occasions he had worked towards a self-constructive redemptions. Vivegam First Look raises another question inside me - What all that enters Ajith's ears, which are the ones that are being processed and which are the ones that are let out through the other ear?
The beach, on a sunny evening under a clear sky, an author starts to collect pebbles from the sand. He is much interested in the special ones brought to the shore by the waves. Carefully he picked up the smooth little stones, varied in colour and rich in texture. After collecting a handsome lot, he walked to a picnic table, poured down his collection over it and started to admire the multi-characteristic pebbles before him. With careful analyse, he grouped them into two. After an immense scrutiny, only one pebble sat on the left side. He took the group of stones from his right; walked back to the sea and threw them all back one by one. He returned and pocketed the single stone considering it to be the most precious - the art of selecting the best out of the rest. Listening to all reaps chaos, working on the essential develops a steady mind.
If Silence is Power, then, it is charged by 'Thala'.
Vivegam - Victory